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若者の新生活を応援するコンテンツ企画のキービジュアル

Content Planning to Support Young People’s New Life

Fun and Promotional Impact Expanded Through Features

For this project, we were responsible for the entire process from planning proposals to feature development. To support young people starting their new lives, we released diverse content in five installments from November through March of the following year. The content included practical and engaging information such as room-design interviews, coordinated style introductions, and “50 Tips for a New Life,” offering both reassurance and enjoyment for those living alone for the first time. We also implemented a checklist feature for careful preparation and a recommendation function tailored to items under consideration. These features helped users naturally advance their life planning while simultaneously enhancing user experience and promotional impact.

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